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Google Analytics Integration

Updated

Our Google Analytics integration lets you access traffic, sales, and conversion metrics directly on Creator.co and compare them with your campaign's social media posts. Here’s a step-by-step guide to help you get started!

Why integrate your Google Analytics?

1. Conversion Tracking

  • Track sign-ups, sales, or clicks and see the data next to your posts for a full view of your campaign's performance. Custom conversions from GA are automatically integrated into your analytics dashboard for seamless tracking and reporting.

2. Understand Your Customer Funnel

  • Track website traffic and custom events like page views and add-to-cart actions to understand consumer behaviour and their position in the funnel.

3. Customised Data

  • Choose specific data to track and filter by time periods and campaigns. View the correlation between campaign posts and website traffic, clicks, and conversions for deeper insights into user behaviour and campaign effectiveness.

Integrating Google Analytics

** To complete this integration you must be an admin on the Google Analytics account you want to connect **

  1. Find Your Way to Brand Account Settings
    • Log in to your Creator.co account.
    • Click on your profile icon in the top-right corner.
    • Select "Account Settings" from the dropdown menu.
  2. Scroll to the Google Analytics Section
    • Scroll down in your account settings until you spot the "Google Analytics" section.
  3. Click “Connect” and follow the instructions.
    • Go to Google’s API Quickstart and click Enable the Google Analytics Integration.
    • Download the JSON file.
    • Return to the Creator dashboard and click next step.
    • Upload the JSON file and enter your GA4 property ID.
    • Copy the email address and head to your Google Analytics account.
    • Create a user with the email address using the Viwer Role.
    • Navigate back to the Creator dashboard and click verify.

You are all connected!!


Using the GA Widget

  1. Navigate to Your Analytics Dashboard
    • Head over to the "Analytics Dashboard" from the main menu.
  2. Add the GA Widget to Your View
    • Click the edit (pencil) icon on a view tab to open view settings.
    • Scroll to the Widgets section and select the “New Widget” dropdown.
    • Choose “Google Analytics Sales vs Posts”.
    • Click “Add”.
    • Close the view settings drawer.
  3. Customize Your Widget
    • Scroll to the widget and click the dots in the upper right corner to open widget settings.
    • Apply filters as needed (e.g., campaigns and date).
    • Select the metrics, conversions, and/or events you’d like to view in your widget.
    • Click “Save”.
    • Close the widget settings drawer.
  4. Compare Metrics
    • You should now be able to compare your selected GA metrics against posts for each month.

By following these steps, you can effortlessly integrate Google Analytics with Creator.co and get the most out of your campaigns. If you need any help or run into trouble, our support team is just a click away!

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