Hero Image Best Practices

Overview

Your campaign hero image is one of the first things creators see when viewing your campaign. It helps set the tone for your campaign, introduces your product or brand visually, and can influence how professional and appealing your campaign looks.

For the best campaign presentation, we recommend using a hero image with a clean white background.

Why should my hero image have a white background?

Hero images with white backgrounds display best across Creator.co campaign pages.

A white background helps:

• Keep your campaign page clean and professional
• Make your product stand out clearly
• Improve consistency across different campaign layouts
• Avoid cropping or visual clutter
• Help creators quickly understand what product or brand the campaign is promoting

Images with busy, dark, or heavily designed backgrounds may not display as clearly, especially when cropped to fit the campaign layout.

What makes a good hero image?

A strong hero image should be:

• High quality
• Clear and well-lit
• Product-focused
• Simple and uncluttered
• On a white or very light background
• Sized appropriately for web use

Product-only images usually work best. Avoid using images with too much text, heavy graphics, or detailed lifestyle backgrounds.

Can I use a lifestyle image instead?

No you cannot add a lifestyle image as your her image. However, you can use a lifestyle image if it reflects your campaign well, it can just be added in the gallery images rather than your hero image.

What happens if my image does not have a white background?

If your selected image does not have a white background, you can use a tool like Canva or even Chat GPT to remove the background for you. However, it may not appear as clean or consistent. Always check in the preview to make sure it looks as you would like.

If you would like a cleaner campaign presentation, you have a few

Can Creator.co adjust my hero image?

Yes. If you do not have a white background version of your product image, our team may be able to help adjust the image for you.

To request support, contact campaign support and provide the image you would like to use. Our team can review the image and let you know if a white background adjustment is possible.

Best practices

For the best results, we recommend:

1. Use a product image on a white background
2. Make sure the product is centred and easy to see
3. Avoid text-heavy graphics
4. Avoid dark or busy backgrounds
5. Upload a high-resolution image
6. Contact campaign support if you need help adjusting the image

A clean hero image helps your campaign look more polished and can make a stronger first impression with creators.